“The object of your advertising should not be to communicate with your consumers or your prospects at all but to terrorize your competition’s copywriters.” – Howard Gossage
“The object of your advertising should not be to communicate with your consumers or your prospects at all but to terrorize your competition’s copywriters.” – Howard Gossage
For many businesses, it is not too difficult to get some keywords on the first page of Google, even part way up the page – say position 5, in the middle of the page with a moderate amount of investment into SEO. But from there, the climb can get steep and can take an exponentially […]
Why stopping your advertisement campaigns to save money is a bad decision This is one of my favorite quotes: “The man who stops advertising to save money is like the man who stops the clock to save time.” It’s been attributed to Henry Ford (though there is some doubt about it). I think it makes a […]
According to some recent (current as of May, 2014) research from Google, Gartner and Adobe, mobile website usage is gaining rapidly and as it grows, you’ll soon be left behind if you can’t serve your mobile clients well. Try to grasp the implications of some of the following statistics: Over 70% of smartphone users that […]
After two months of operation we are finally getting around to launching our own website. That’s pretty funny, of course (a classic case of ‘The cobbler’s children have no shoes…’), but hey – we’ve been busy taking care of our customers! Stay tuned and check back again, this is just a beginning and there is […]